Improve your sales strategies automatically.
Whether it is the next product in your cart or an extra guarantee for your insurance policy, the Marketing Recommendation Engine leverages your customers’ personal and navigation data to suggest the best possible choice. It is used to automate and improve up-sell and cross-sell strategies, providing you with predictions related to the probability of conversion.
Optimize your marketing campaigns.
This system of recommendations offers you a clear vision of the clusters of your customers’ behavior to help you better define your marketing strategies while fully respecting the privacy and specificity of each of your customers.
Browsing data, customer habits and characteristics flow into our system to create accurate and effective recommendation systems. Technologies based on Network theory combined with best cloud development practices make the system fast and reliable.
Optimization of the level of user profiling
Improvement of the experience of using the contents
With a broad market offer, it is crucial to target customers on the products most suitable for them, maximizing cross selling and retention. Algorithms make it possible to use the characteristics of the customer and of their purchases to maximize the probability of customer loyalty.
+ 85% cross selling accuracy
+ 75% conversion rate accuracy on prospects
+ accuracy in customer purchase forecasting
